It’s that time of year again, real estate agents and offices are revising their marketing plans and budgets for the year. Tough job! There are way more than a handful of new technologies to keep up with and the decision of whether to out with the old, in with the new, or a combination of both.

After doing some research on the amount of money real estate agents spend to market a single listing, ($750 - $1000, avg. depending on listing price), I’m curious as to the advertising breakdown of the listing.

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Make a list, and check it twice!

It’s always good to take a look back and evaluate your year as you prepare to start fresh for the upcoming one.

Make a list of your highs for the year and write down how you made them happen so you can repeat it again.

Creating a list of lows can also be helpful. Yeah, you hate to go back and visit those awful scenerios, but if you write down what you can do to make sure they don’t happen again, that’ll make you feel much better.

Don’t forget to set your goals for 2008 so you know what you are working towards. Write down your priorities and knock them out first, then get to the small things. Make note of how you plan to achieve those goals. Make sure you keep copies and put them away so you can evaluate it throughout the year and double check your work.

What were your highs and lows in real estate for 2007?

Happy wishes for a successful 2008!!

Erika