As a real estate professional you have an important task of keeping your clients satisfied. One of the key factors in keeping your clients satisfied requires you to be available to your client when they are available. After all, they’ve chosen you to work for them. (I know, I should be nicknamed “Captain Obvious”!) However, there is a fine line that can be crossed, and that’s the line between your personal and professional life. When that line is crossed, it can eventually cause small sparks that lead to a fire in the relationship between you and your clients down the road.

It’s important to clarify your professional schedule with your clients, immediately. Let them know exactly when you are available for receiving and returning phone calls, emails, text messages and appointments. Breaking your own rules can lead to the following: (more…)

I’ve noticed politicians making an extra effort to reach-out to more young adults with campaigns such as the get out and vote programs by companies like MTV. Other sources for news, information and events have been implemented this year, and if you haven’t already heard, one of the biggest has been text-messaging. People can sign up to receive the latest news from their favorite politicians to keep in touch and updated. This morning I was catching up with some wireless industry news, and according to Wireless Week Obama will be announcing his VP running mate thought his text messaging campaigning during the Democratic Convention in Denver in just a couple of weeks. That’s HUGE NEWS!

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Here is a snap shot of the news release:

“Obama to Break VP News by Text By Rhonda Wickham WirelessWeek - August 11, 2008 The 2008 U.S. Presidential campaign is turning into the election year that mainstreamed wireless technology. Barack Obama’s campaign has announced its intention to let texters know who his running mate will be in the days leading up to the Democratic convention Aug. 25-28 in Denver. According to Obama website, voters can be the “first to know” who Obama’s vice president will be by going online and providing a cell phone number (or e-mail address), or by texting VP to 62262 to receive a text message with the breaking announcement. Obama’s campaign has used wireless and Internet technology to build more of a grass roots campaign. Since announcing his plan to run for president last summer, Obama has employed roughly 25 text campaigns to supporters.”

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So things may not be looking so bright and shiny in the real estate industry as they once were, nor may your wallet be as thick. BUT, does that mean it’s time to give up? NO WAY!

You’ve worked long, hard hours to make real estate your career. Lately, I have heard whispers of agents talking about their “fall back” money making jobs or considering one if they don’t already have one. I understand, I have a second job/hobby myself; it’s an at-home business selling lotions, and potions and make-up… OH MY. However, the money I make I definitely don’t rely on, because I never know how much time I will actually have to put in to it. It’s actually more of a “fun account”. I know that if I started depending on that money, then my focus would be skewed from my career at hand and therefore, begin to fail.

I’m sure your mamma always told you, “Don’t put all your eggs in one basket”. I know, because my mum told me the same thing! BUT, in this case, maybe that is the best way to go. A business needs time, nurturing, energy and strength. If you don’t put all the ingredients into it, the recipe will flop!

If you want to make the most of your real estate business, but still need the extra cash through another source, here is my suggestion:

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